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Episodes
Every week, Jon Ramsey and Thomas Stern break down a different food or beverage brand. With the help of their guest, they figure out the best path the brand can take to become a better company. No rock is left unturned.
Episodes
Sunday Aug 22, 2021
Sunday Aug 22, 2021
Kim helped us craft a 3-pronged approach (marketing, product development, and packaging) that we're pretty sure could make Eat Just, Inc. a double unicorn by surpassing $2 billion net worth. WARNING: You'll never think about celeb endorsements in the same way after hearing this ep.
Monday Aug 16, 2021
Monday Aug 16, 2021
Andrew lends lends us his no-nonsense perspective to help us craft a sales strategy that will get Pop-Rocks in more old stores. Calling all skaters, we're hiring!
Sunday Aug 08, 2021
Sunday Aug 08, 2021
Kansas City's own: Bri helps us come up with innovative new 'roni products. Some are fun for the family room and some... are fun for the bedroom.... And one involves an exploding packet of ketchup - SPLAT!
Monday Aug 02, 2021
Monday Aug 02, 2021
Hannah helps us cover ALL the bases and some in this jam-packed episode. New Jingle? Check. New can design? Check. Brilliant marketing contest where everyone gets a shot at (not gonna spoil it)... Check!
Sunday Jul 25, 2021
Sunday Jul 25, 2021
Our Publix series headliner Kim helps us add to their deep catalogue of emotionally evocative commercials. Dogs might die. No one is safe.
Monday Jul 19, 2021
Monday Jul 19, 2021
Without spoiling too much about what may or may not have happened with Owen, I'll say this: Jon levitates in this episode. Literally and figuratively.
Monday Jul 12, 2021
Monday Jul 12, 2021
In the Yang to Part 1's Yin, we all channel our inner simps to come up with a punk-rock twist on Cheez-it snacks. We may or may not use CRISPR technology to achieve our goals.
Monday Jul 05, 2021
Monday Jul 05, 2021
In our first two-parter yet, we (Jon and Thomas) admit to being simps in high school, and that Alec declared that he has been a non-simp for his entire life. This helps us put Goldfish in their simp-place. Alec also hits a home-run with his wordplay based new product ideas.
Monday Jun 28, 2021
Monday Jun 28, 2021
We uncover Heineken's deepest and darkest secret - and use it to propel Lagunitas Brewing Company right to the TOP where it should be! Plus Paula and Jon reveal what restaurant servers are actually thinking!
Monday Jun 21, 2021
Monday Jun 21, 2021
To celebrate hitting the milestone of 22 episodes, Jon and Thomas take read some fan emails and revisit some past episodes to explore missed opportunities! Queue the fireworks!